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Brand Guidelines
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    • nobel-parking

      nobel-parking
      • Overview
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      • Brand training
      • Brand videos
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  • Identity
      • Overview
      • Logo
      • Seal
      • Stationery
  • Visual design
    • visual_megamenu

      visual_megamenu
      • Overview
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      • Business documents
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      openberkeley_upp_468x312
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    • Berkeley Squirrels

      Berkeley Squirrels
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Downloads

All rights reserved. No part of this software and associated documentation files may be reproduced, distributed, or transmitted in any form or by any means without the prior written permission of the Office of Communications and Public Affairs, University of California, Berkeley.

Berkeley logo with Fiat Lux on Sather Gate

Zoom

  • Zoom backdrop files (23 MB ZIP)
Berkeley Brand Manual cover

Brand manuals

  • Brand Brand Manual (PDF)
  • Brand Positioning (PDF)

Brand training

  • Brand training presentation (PDF)
  • Brand training workbook (PDF)
  • Brand workshop sample files (128 MB ZIP)
  • Creative brief

Brand videos (Youtube)

  • Berkeley Brand video (Reach Further)
  • That's Berkeley
  • Welcome to Berkeley / Welcome to Cal
  • Innovation for the greater good

Identity

  • Logo - EPS (1.5 MB ZIP)
  • Logo - PNG (759 KB ZIP)
  • Seal (2.6 MB ZIP)
  • Stationery (2 MB ZIP)

Visual design

  • ASE files (3 KB ZIP)
  • ACO files (3 KB ZIP)
  • Light leaks library (3.3 MB ZIP)
  • Color correction library (1.9 KB ZIP)
  • Quick start (116 MB ZIP)
  • Model release form (PDF 30 KB)
  • Model release form - Spanish language (PDF 31 KB)

Graphic elements and Design Templates

  • Structural, Aperatures, Tessellations, Prisms (4 MB ZIP)
  • Pre-designed templates: Tessellation (25.4 MB ZIP)
  • Pre-designed templates: Aperatures (23.4 MB ZIP)
  • Tri-fold branded template (32 MB ZIP)

Business documents

  • PowerPoint templates (4.8 MB ZIP)
  • Google slide template Bright (CalNet required)
  • Google slide template Heritage (CalNet required)
  • Theme colors (3.9 KB ZIP)
  • Word templates (2.2 MB ZIP)
  • Google Doc template Memo 2 (CalNet required)
young people catching confetti

Cal Day

  • Logo (94 KB ZIP)
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